Echinacea Magnus, also known as Magnus Purple Coneflower, is a striking, easy-care perennial celebrated for its large, vibrant rose-pink petals and bold orange-brown central cones. Blooming from early summer to fall, this award-winning variety of purple coneflower adds long-lasting color, texture, and pollinator appeal to borders, meadows, and mixed perennial gardens. Standing 3 to 4 feet tall with strong, upright stems, Echinacea Magnus makes an excellent cut flower and attracts butterflies, bees, and other beneficial insects throughout the growing season.
Tough and drought-tolerant once established, Magnus Coneflower thrives in full sun and well-drained soil, making it a great choice for xeriscaping, native plantings, and low-maintenance landscapes. Its deep taproot allows it to withstand heat and dry spells, while its resistance to deer and rabbits adds to its appeal in areas prone to wildlife browsing. This cultivar is also known for its uniform growth and extended bloom period, providing continuous interest even into late summer when many other perennials begin to fade.
Perfect for mass plantings or as a vibrant accent in pollinator-friendly gardens, Echinacea Magnus delivers bold color and garden performance year after year. Whether used in cottage gardens, prairie-style plantings, or container displays, this dependable coneflower brings lasting beauty with minimal care. Its robust nature and vivid blooms also make it a favorite for attracting wildlife and adding four-season interest through seed heads that persist into winter.








